Basket (0)

Cut the faff, try them all. Why not choose a designer-curated pack?

Our newest shades

Tirelessly crafted, available now. Meet the 19 new shades ready to find their place in your home.

All the shades

Check out the full range of our timeless new shades.

Meet Off Script, Rooted, and Brasserie Brown. All brown in their own, unique way. From the tiniest whisper in Off Script, to the deep purple undertones of Brasserie Brown - these shades take the nostalgic comfort of brown paint, but make it relevant - and usable.

We don’t subscribe to trends, but we can see brown paint becoming more popular. It’s a hard colour, and often looks disgusting—so our reimagining has focused on usability, and creating shades that work easily with cool UK lighting conditions.

Rob Abrahams

Founder, COAT Paints

Meet Cheap Soufflé, Gwen, and Percolate. All the warmth of yellow, with none of the twee - these unique shades feel mature. From the underbaked yellow of Cheap Soufflé, to the rich, burnt butter brown of ‘Percolate’ - this is how to do yellow (if you don’t really like it).

Until now our colour range had no real yellows. They’re usually too pastel or bright, and never sat with our timeless palette. But once we started experimenting with butter yellow - melting it with white, and burning it with black pigment - we got our unique contemporary take. These shades are going to be massive.

Rob Abrahams

Founder, COAT Paints

Meet Sybil, La Torre, and Smith & The Devil. Distinctly different shades, with a similar grubby undercurrent. These red-based colours have lived and aged, giving them a maturity that adds sophistication to schemes - without any hint of brashness. Undone, timeworn class.

We love the current spotlight on reds, but most can feel bright or harsh. These new red-based shades take traditionally opulent colours, and dirty them up a bit. Think crumbling palaces, and sooty silk.

Rob Abrahams

Founder, COAT Paints

Sample pack

Grab a pack of all the new shades, in handy Peel & Stick form.

New Colours 2025