Colour Stories

Every COAT colour has a backstory. Here we unpack the places, moods and moments that shaped them, and why they’ve become the ones people come back to again and again.

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Sweater Season

We couldn’t get the idea of wool out of our head. This colour has a warmth, and softness to it that’s quite unique. It feels crafted, almost tailored, and classy. Like that perfect soft sweater you can wear our in the evening.

The Tobacconist

This shade has a chic-ness to it that took us to Paris, and the Tabacs that sit quietly in so many old streets. These tiny shops hold that sweet linger of raw paper, pressed ink, and tobacco. Like most things in Paris they’re cool, without needing or trying to be. Paris never goes out of fashion, because it’s never in fashion. And we think this colour is just the same.

Out Of Office

Is there a better feeling than putting your out of office on? Perhaps only that first step out onto sun-bleached stone, still warm from a day of basking. Tempting you into an Aperol Spritz without saying a word. This shade feels warm, sun-kissed, and just as effortlessly inviting as that first drink of the evening.

Sweater Season

Pale Sand

New Colour

Out Of Office

Pinky Beige

The Tobacconist

Deep Olive Green

Lie-In

Indulgent to most. Barely memorable to parents. Stirring in a warm bed after 9, as the sun dances softly through the curtains. There are sounds of living outside - but not in here. This warm blue perfectly captures the hug of a lie-in.

Cake Mix

Remember those ‘just add an egg’ sachets from the 90’s? Crumb-y, pale yellow with a sweetness that felt kind of wholesome. We took that nostalgia, and made it feel grown up - adding a touch of black pigment to knock back any sweetness and create a warmer yellow that feels more mature than cupcakes.

Smith & The Devil

Inspired by an old folk tale: a blacksmith, a devil, and a gamble offered in firelight. The Smith was clever. The Devil was not. By morning, the forge was quiet again - and the Devil had gone. This red sits in that story, somewhere between flame and shadow, heat and calm.