Ever wondered if clay paint is as breathable as it claims to be? We're diving into the nitty-gritty.

What is breathable paint?

Now, let's talk breathability. You've probably heard the buzz about clay paint being the holy grail of breathable paints. But what exactly does that mean? And is it all just hype?

First off, let's break down what breathability in paint actually entails. Think of it as allowing your walls to, well, breathe. It's about maintaing a porous surface that lets moisture pass through, preventing dampness and mould buildup. 

Designed for older properties and lime plaster in particular, Claypaint redefines natural paint, with COAT’s signature coverage and a perfectly flat matt finish for surfaces that need to breathe. As the most sustainable product in the COAT range, Claypaint is ideal for those looking to respect the heritage of their property whilst maintaining the durability that family homes need. 

So, what is Clay Paint?

Now, onto the star of the show: clay paint. This stuff is renowned for its natural, eco-friendly ingredients, but does it live up to the breathability hype? The short answer: yep!

COAT Flat Matt Claypaint is made from—you guessed it—clay, along with other natural ingredients with a local provenance. This unique composition gives it a porous structure that allows air and moisture to move freely through the paint, but you don’t have to sacrifice on durability either. 

Clay paint isn't just breathable; it also regulates humidity levels in your home. By absorbing and releasing moisture as needed, clay paint helps maintain healthier homes all year round.

Now, you might be wondering, "How does clay paint compare to other breathable paints?" Excellent question! While other breathable paints do exist, COAT’s Flat Matt Claypaint stands out for its composition and breathability without sacrificing performance. It’s a dream to apply, with great coverage and dries quickly to an ultra flat finish. Don’t forget it’s wipeable too. 

So, there you have it, folks: the lowdown on clay paint and its breathability superpowers. With its natural ingredients, moisture-regulating abilities, and eco-friendly credentials, Claypaint is more than just a pretty face—it's a game-changer for older properties, those with lime plaster, and more generally healthier, happier homes.

Ready to let your walls breathe easy? Give clay paint a try and experience the difference for yourself.